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Investing in People is Investing in the Future

We believe that the continuously increasing performance of our employees, in parallel with their personal and professional development, is one of our most valuable assets for both their happiness and the strengthening of our corporate culture. In this context, we implement performance management with a transparent, fair, and development-oriented approach.


We Monitor Development and Reward Success

We apply our performance evaluation system—focused on competencies and business outcomes—at least once a year for all team members who have completed six months at Zorlu Enerji.

We structure performance management under two main pillars:

  • Goals → Determine concrete business outcomes and performance
  • Competencies → Evaluate behaviors and potential demonstrated in achieving the goals

Balanced Scorecard with Multi-Dimensional Goals

As of 2023, with the implementation of the Balanced Scorecard, employees at the manager level and above define their goals in the following categories:

  • Strategic
  • Functional
  • Financial

In addition, our organizational goals include areas that touch on human values such as environmental awareness, social responsibility, governance principles, equal opportunity, and occupational health and safety.


Continuous Feedback, Continuous Development

Aligned with the “People and Culture” focus of our sustainability strategy, we embrace a culture of continuous development. In 2023, we launched:

  • Mid-Year Review
  • Year-End Evaluation Meetings

Through these practices, we track development not only at the year’s end but throughout the entire year. We encourage regular meetings between managers and employees and create open dialogue environments that accelerate development.


We Recognize Success and Support Growth

We use the results of our performance evaluations as a key input for all Human Resources processes such as:

  • Salary increases
  • Promotion and assignment decisions
  • Development plans

Through an open communication environment between our managers and employees, we strengthen feedback and collectively advance our high-performance culture.


Equal Evaluation for All

We apply our performance management system fairly and inclusively for all our team members, regardless of gender, age, ethnicity, physical differences, religious belief, language, social status, nationality, or personal orientation.